Panaviv workshops are designed to meet your immediate and specific business needs. The flexible curricula range from one-hour discussions to multi-day programs focused on a variety of marketing, sales, and organizational topics. Each workshop is a perfect customizable solution for solving those critical issues your brand or organization faces. The structured, interactive, and creative approach ensures your team finds solutions for specific challenges while learning more advanced marketing and management skills.
This workshop is designed to critically assess the strengths, weaknesses, opportunities and threats for your product or business. Coupled with a comprehensive situation analysis, this workshop provides a structured basis for differentiating your brand.
This workshop will help you to identify and segment your customers, develop strategies for accessing and engaging them, and design promotional tactics that will be most effective in influencing your customers to change behavior.
The success of any product depends on the ability to create a sustainable value proposition. Through a critical, honest assessment, this workshop helps you identify the differentiators and singular positioning that will help your brand occupy a unique place in the customer’s mind.
The economy and recent company business challenges have created a corporate environment with less productivity and more fear of job security. This workshop will help you design and implement specific programs to increase morale and productivity, whether experiencing unnatural malaise or the impact of a restructuring.
This workshop focuses on developing a sustainable relationship with your customer and creating advocates of your brand. Branding is not simply a logo or visual identity; it is the fully integrated perceptions, expectations, & experiences of your customer. The program focuses on your product’s stage of the life cycle and helps develop tactics that strengthen the brand and increase your Net Promoter Score.
With fewer resources, matrix team management has become significantly more prominent in today’s workforce. This interactive workshop first helps managers in meeting their existing non-reporting team challenges and finds solutions for creating more productive project teams. A separate complementary program is also available to aid managers of reporting teams.
This workshop will focus on listening, questioning, and communication skills to create higher levels of engagement and advocacy among internal stakeholders and external customers. Additionally, we will focus on creating and delivering more effective presentations based on principles of learning, participant engagement, and audience interest.
Brand messaging is essential for conveying your product’s unique positioning in the market. In this workshop, we will look critically at your brand’s key messages, determine if they are aligned to your customer’s needs, and more succinctly convey your value proposition with effective calls-to-action.
In any market, the risk of competitive threats eclipsing your product is of ongoing concern to product management. This workshop focuses on the specific needs of your brand and depending on your situation may cover differentiation in a commoditized market, crisis management, creating barriers to entry, and/or blue ocean strategy for innovation.
Marketing tools such as capabilities presentations, proposals, sell sheets, e-marketing, etc. are critical for the B2B sales process. This workshop is designed to work with your business development professionals to effectively integrate these tools in the sales process and to work with marketing professionals to develop relevant, high-impact tools and consistent messaging for the BD team.
Contact us today and tell us your challenge.
info@panavivconsulting.com - (215) 554-1529